Services

Paid Social

Why paid social?

Why paid social?

Do you also have lots of good content but feel it does not get the impact it deserves on social media? At Tale we work in advertising tools every day and are happy to help you take your communication to the next level.

Whether you have never advertised on social media, feel fairly at home with it, or are looking for someone to discuss tips and tricks with.

Advertising that reaches out

According to the report Svenskarna och internet (2021), more than half of the Swedish population spends time on Facebook every day. That is why it is often a platform to reckon with when you want to reach out with your content. Platforms such as LinkedIn, YouTube and Instagram are also widely used and are therefore an effective way to reach out.

Find your target audience

We tailor our approach to what your specific target audience is interested in, which platforms they visit most and who they are. Together with the social platforms, we can also help you find the people who have interacted with your content, so you can truly find your core audience.

Figures in real time

The platforms give you figures on how your ad is performing in real time. That is why there are many opportunities to continuously optimise your ads so they perform as well as they possibly can.

What can we do for you?

It depends on what you are looking for with your advertising. We adapt to your needs and circumstances, so our process varies from client to client. But here are some examples:

  1. Help you set up ad accounts and go through the basics to start advertising

  2. Create a plan to find target audiences and how you in particular should reach them

  3. Produce and distribute ads

  4. Follow-up and optimisation to take advertising to the next level

We of course also help you review your regular, organic feed for your page and see how your company could take it to the next level.

Want to learn more?

Here we have collected blog posts about the most important KPIs for those who want to advertise on Facebook, LinkedIn, YouTube, Twitter and on TikTok.

Contact us at info@talecontent.se
‍ or call or text 070-298 76 66.

Get in touch!

At Tale, we are a team of 18 with expertise in strategy, PR, content production and digital advertising. We have grown every year since we started in 2017, and with 18 per cent growth in 2025, we are one of the fastest-growing agencies in the industry. We are part of the Diplomat Group, which gives us access to some of the industry's best consultants in public affairs, financial communication and issue management.

Would you like to discuss a collaboration? Get in touch with our CEO Maria Lundqvist at +46 70-374 09 22 or maria.lundqvist@talecontent.se.